IEEE Spectrum Robotics · Jun 19, 2026 10:00 AM

What Amazon’s Astro Taught Me About Giving Robots a Soul

In 2018, Amazon brought me in as the lead UX Sound Designer for Astro, its first consumer home robot. Astro used cameras and other sensors to map and navigate your home and workplace, and could proactively patrol, check up on loved ones, and transport small items using its built-in cargo bin. While there was a well-defined feature set and form factor, initially there was no character direction. In fact, even before Astro had a name, there were two main questions—was it simply Alexa on wheels, or
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